Gift-Based Outbound Marketing Workshop
Session One: May 1, 2024, 12:00 - 1:00pm ET
Session Two: May 8, 2024, 11:30am - 1:00pm ET
Does this sound familiar?
- Traditional cold approaches like email, calls, and LinkedIn produce little return.
- Outsourced, quick-fix solutions never really create any impact.
- Stuck dealing with low-quality leads who can't afford your services.
Are you interested in:
- Building a dependable revenue engine that you control?
- Attracting best-fit clients reliably and consistently?
- A different approach that actually works?
If you answered Yes to any of the above...
Then you'd be a perfect fit for a Gift-Based Outbound Workshop! In this hands-on group workshop, you'll learn everything you need to know about planning and executing an effective gift-based outbound strategy -- just like the one that helped Scorpion grow their revenue to $150M in five years!
What you'll learn:
- The difference between Gift-Based Outbound and traditional outbound
- Which prospects are ideal for Gift-Based Outbound
- The importance of a 20% lead list -- and how to build one
- The best length for your Gift-Based Outbound campaign
- How often to send gifts
- When to avoid sending gifts
- How to choose the right gift
- What to do after the gift arrives
- How often you need to follow up
- How many sales you should expect
- How to create the ideal budget
- And more!
What's included
- 2 live workshop sessions with group exercises and discussions
- Access to ready-to-use worksheets, SOPs, templates, and checklists
- Access to a private Slack community where you can connect with like-minded agency leaders
- Helpful websites, tools, and resources
What's not included
- We won't spend time on topics such as finding the right vertical for your agency, content marketing, or inbound campaigns
Agenda
- Session One (May 1, 12-1pm ET): Create your 20% list
- Session Two (May 8, 11:30am-1pm ET): Gift-selection, Sales follow-up, and budgeting
Corey Quinn
Agency Strategist
I was most recently the chief marketing officer of a digital agency called Scorpion, where we grew revenue from $20M to $150M in 6 years. During the same time, we grew the sales team from 6 people to 100, the number of employees from 100 to 1,000 and the number of clients from 1,000 to 14,000.
After 17 years in the agency world, in 2023, I became a consultant and coach, helping agency founders escape founder-led sales. I’ve recently published my book ‘Anyone, Not Everyone.’ It’s a comprehensive guide for agency founders looking to simplify growth and escape founder-led sales. I host the Deep Specialization Podcast and write a daily newsletter called the Deep Specialization Daily.